Edward Zito
Consultant
Ed Zito brings more than 25 years of entrepreneurial experience to Power Presentations, Inc. He founded and built two multimillion-dollar businesses that collectively sold more than 700 franchises and established 60,000+ business-to-business customers. He also developed and conducted sales and marketing seminars that averaged more than 500 attendees, who rated it among the top five seminars in the country.
Ed's experience ranges from helping small businesses to C-level sales at Fortune 100 companies. Prior to becoming an entrepreneur he was the national director of training for Warner Communications, a Time Warner Company. He was responsible for developing a national uniform sales training program for 160 newly acquired cable TV systems. After implementation, sales increased by 40 percent. Prior to that, Ed was the number one salesperson in the country for two major corporations, Savin and Western Union.
In addition to his sales, sales training, and marketing skills, Ed is an expert negotiator. When Donald Trump sued him regarding a trademark application, Ed found a way to speak directly to Mr. Trump. In the end, Trump endorsed Ed's product and agreed to be featured in national ads.
Ed has been featured in national media, including, Newsweek, People magazine, Entrepreneur magazine, The Wall Street Journal, The New York Times and ABC-TV's Business World. He has won numerous awards including an Outstanding Merchandising Achievement (OMA) award from the Point of Purchase Advertising Institute (POPAI), a MarCom from the Association of Marketing and Communication Professionals, and was a finalist for the Venture Magazine/Arthur Young Entrepreneur of the Year Award.
Ed lives in Atlanta, Georgia, where he serves as a board member for American Kidney Services. He and his wife, Kay, enjoy motorcycling in the mountains. He is an avid bicyclist, enjoys skiing in the Rockies and Alps, and playing golf.
